78B+
Sophistication Index

Lovely Law Firm

The Lovely Law Firm Injury Lawyers is a personal injury law firm based in Myrtle Beach, South Carolina. With over 50 years of combined experience, the firm provides legal representation for various pe…

HQ Myrtle Beach, SC#1 of 10 Attorneys 10 justiceislovely.com Tel 843.839.4111 Est. 2009
Personal Injury Criminal Defense
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Founded in 2009, Lovely Law Firm combines 17 years of personal injury experience with a 17-tool technology stack across 10 categories. Key investments include Cloudflare Web Analytics for analytics, Intaker for intake software & Contact Form 7 for forms. The firm has 4 attorneys & 5 office locations, handling Personal Injury, Criminal Defense cases. Within the Conversion-Focused Firms segment (5,831 firms), Lovely Law Firm ranks #850 and outperforms 85% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
85.4% Percentile
#850 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
CMS 1
Email Infrastructure 1
Forms 1
Intake Software 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Howe.Law Injury & Accident Lawyers 81.8 100.0% Conversion-Focused Firms
Justicepays 68.3 99.8% Conversion-Focused Firms
Cellino & Barnes 69.3 99.8% Conversion-Focused Firms
Clay Jenkins & Associates 78.0 99.6% Conversion-Focused Firms
jamesmorrislaw.com 64.5 99.6% Conversion-Focused Firms
Metzger & Kleiner 58.5 99.6% Basic Tech Adopters
wisconsinlawyer.com 55.0 99.6% Basic Tech Adopters
Peter Michael Law, LLC. 59.8 99.6% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
100%
Facebook Pixel · Google Analytics · Google Tag Manager · LinkedIn Insight · Simpli.fi · TikTok Pixel
Engagement
60%
Contact Form 7 · YouTube
Conversion
40%
Intaker
Retention
0%
conversion stack (Intaker)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
77.5 B+ 10 Myrtle Beach you
Pierce, Sloan, Kennedy & Early LLC 48.0 D 14 Charleston
Joye Law Firm 81.5 A- 13 North Charleston
McGowan Hood Felder & Phillips 58.5 C 12 Rock Hill
Elrod Pope Law Firm 30.0 F 12 Rock Hill
Smith, Born, Leventis, Taylor & Vega 37.3 F 12 Columbia
Attorney Roster 4 found
NameLocationPractice
Amy Lawrence Columbia, South Carolina personal-injury
John Paul Simkovich North Charleston, South Carolina personal-injury
Justin M Lovely Charleston, South Carolina personal-injury
Office Locations 5 offices
Headquarters
Goose Creek, SC
597 Old Mt Holly Rd Ste 301, 29445
Headquarters
Myrtle Beach, SC
804 North Oak Street, 29577

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