22F
Sophistication Index

Henkels & Baker PC

Henkels & Baker, PC is an Iowa based law firm that provides legal services in areas including bankruptcy, business/agribusiness restructure, criminal defense, family law, and social security. With ove…

HQ Dubuque, IA#1 of 1 Attorneys 1 henkelsbaker.com Tel 5635564060 Est. 2018
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Henkels & Baker PC is a Dubuque, Iowa-based personal injury firm running 15 technologies across 12 categories. Key investments include Cloudflare Web Analytics for analytics, TrustIndex for reviews & UserWay for accessibility. Ranked #392 among 7,198 firms in the Awareness-Only Firms segment, Henkels & Baker PC outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness-Only Firms 7198 firms
94.6% Percentile
#392 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 15 tools detected
accessibility 1
UserWay
Analytics 2
Cloudflare Web Analytics Facebook Pixel
CMS 1
WordPress
Email Infrastructure 2
Google Workspace Microsoft 365
Fonts 1
Google Fonts
JS Library 1
jQuery
Maps 1
Google Maps
Page Builder 1
Divi
Programming Language 1
PHP
Reviews 1
TrustIndex
Structured Data 2
Schema.org (LegalService) Schema.org (LocalBusiness)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
cahillesq.com 9.5 100.0% Awareness-Only Firms
myaffordableattorney.com 9.5 100.0% Awareness-Only Firms
Bradshaw Law LLC 13.5 100.0% Awareness-Only Firms
Andrade Law 9.5 100.0% Awareness-Only Firms
Kelsey Law Office 14.5 100.0% Awareness-Only Firms
Bordulislaw 9.5 100.0% Awareness-Only Firms
Solotoff Law 9.5 100.0% Awareness-Only Firms
Barreto Law Firm LLC 9.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Facebook Pixel
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Henkels & Baker PC 21.5 F 1 Dubuque you
Stuart Tinley Law Firm LLP 0 F 7 Council Bluffs
Spaulding & Shaull, P.L.C. 0.0 F 6 Des Moines
Johnson, Mulholland, Cochrane, Cochrane, Yung & Engler, P.L.C. 64.0 C+ 5 Fort Dodge
RSH Legal 61.5 C+ 5 Cedar Rapids
Ragsdale LLC 10.5 F 5 Ames
Office Locations 1 offices
Headquarters
Dubuque, IA
2774 University Avenue, 52001

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Misty
Misty Firm Data Analyst Top Law Dog