37F
Sophistication Index

Hensley Cloninger

Hensley Cloninger & Greer is a personal injury law firm based in Asheville, North Carolina. With over 30 years of experience, they specialize in navigating personal injury cases, workers' compensation…

HQ Asheville, NC#7 of 17 Attorneys 4 hc-firm.com Tel +1-828-585-6558
Personal Injury Medical Malpractice Workers’ Compensation

Hensley Cloninger is a Asheville, North Carolina-based personal injury firm running 9 technologies across 7 categories. Key investments include Facebook Pixel for analytics, AudioEye for accessibility & Microsoft 365 for email infrastructure. The firm handles Personal Injury, Medical Malpractice, Workers’ Compensation cases. Within the Awareness Leaders segment (2,459 firms), Hensley Cloninger ranks #458 and outperforms 81% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
81.4% Percentile
#458 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 9 tools detected
accessibility 1
Email Infrastructure 1
Fonts 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
therotatorilawfirm.com 37.3 100.0% Awareness Leaders
Teddy & Meekins 26.8 100.0% Awareness Leaders
montronelaw.com 37.3 100.0% Awareness Leaders
Hasty Pope Davies, 47.8 100.0% Awareness Leaders
casagrandelawfirm.com 37.3 100.0% Awareness Leaders
King Law Firm, P.C. 37.3 100.0% Awareness Leaders
uppermichiganlaw.com 47.8 100.0% Awareness Leaders
Sanchezvaughn 37.3 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · Scorpion
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Cloudflare Web Analytics
14.0% of Awareness Leaders
All in One SEO
12.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.3 F 4 Asheville you
Chandler Volta 61.0 C+ 10 Charlotte
Brent Adams & Associates 52.0 C- 10 Raleigh
The Devin Law Firm, P.A. 36.3 F 10 Charlotte
Law Offices of C. Douglas Maynard, Jr., PLLC 66.0 B- 10 Winston Salem
Fisher Stark P.A. 24.0 F 10 Asheville
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Asheville, NC
366 Merrimon Avenue, 28801

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