50D
Sophistication Index

Fulton & Barr, PA

Serving the Upstate for more than 40 years, the law firm of Fulton & Barr, PA, in Greenville, South Carolina, provides unmatched advocacy and support to clients across our region who have suffered ser…

HQ Greenville, SC#12 of 35 Attorneys 2 fultonbarr.com Tel +1-864-936-0555
Personal Injury Car Accident

Fulton & Barr, PA is a Greenville, South Carolina-based personal injury firm running 7 technologies across 6 categories. Key investments include Google Analytics for analytics, ApexChat for chat & intake & CallRail for call tracking. The firm handles Personal Injury, Car Accident cases. Fulton & Barr, PA is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
25.1% Percentile
#4366 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 7 tools detected
Analytics 1
Call Tracking 1
Chat & Intake 1
Email Infrastructure 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
lawserafini.com 61.0 95.6% Conversion-Focused Firms
DiLoreto 54.5 95.6% Conversion-Focused Firms
KAMAL LAW FIRM 49.0 95.4% Conversion-Focused Firms
tarasilaw.com 71.0 94.6% Conversion-Focused Firms
Runnelsinsurance 37.5 94.5% Basic Tech Adopters
The Law Offices of Joel M. Bacher 40.0 94.5% Basic Tech Adopters
Arthofer & Tonkin Law Offices P.C. 27.0 94.5% Basic Tech Adopters
Proof Serve 29.5 94.5% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
ApexChat
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
49.5 D 2 Greenville you
Lovely Law Firm 77.5 B+ 10 Myrtle Beach
Roden Law 58.5 C 9 Charleston
Goings Law Firm LLC 81.5 A- 9 Columbia
Law Office of Kenneth E. Berger 79.8 B+ 9 Columbia
Duffy & Young, LLC 82.3 A- 9 Charleston
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Greenville, SC
215 West Stone Avenue, 29609-5434

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