66B-
Sophistication Index

Frischhertz & Impastato

Anthony J. Impastato practices in various areas of both trial and appellate levels, including motor vehicle litigation, insurance coverage disputes, maritime litigation, and premises liability. Mr. Im…

HQ New Orleans, LA#12 of 89 Attorneys 7 frischhertzlaw.com Tel 5042649915
Admiralty and Maritime Law Personal Injury

Frischhertz & Impastato is a New Orleans, Louisiana-based personal injury firm running 14 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm has 2 office locations, handling Admiralty and Maritime Law, Personal Injury cases. Within the Conversion-Focused Firms segment (5,831 firms), Frischhertz & Impastato ranks #2059 and outperforms 65% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
64.7% Percentile
#2059 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Cassian & Carter LLC 66.0 100.0% Conversion-Focused Firms
Gagnoneisele 74.5 100.0% Conversion-Focused Firms
The Merkel Law Firm, LLC 74.5 100.0% Conversion-Focused Firms
Callbiggs 66.0 100.0% Conversion-Focused Firms
Russell Smith Attorneys 66.0 100.0% Conversion-Focused Firms
Law Office of Kevin L. Beard, P.A. 74.5 100.0% Conversion-Focused Firms
mikeburnslaw.com 66.0 100.0% Conversion-Focused Firms
ksrllp.com 74.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
All in One SEO · Bing Ads · Google Analytics
Engagement
0%
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
66.0 B- 7 New Orleans you
Dodson & Hooks 23.0 F 10 Baton Rouge
Rice & Kendig 74.0 B 10 Shreveport
Wolfe Law Group, 54.5 C- 9 New Orleans
The Chopin Law Firm LLC 84.5 A- 9 New Orleans
Scott Vicknair Law Firm 82.5 A- 9 Suite 2025
Attorney Roster 1 found
NameLocationPractice
Office Locations 2 offices
Headquarters
New Orleans, LA
1140 St Charles Ave, 70130
Headquarters
New Orleans, LA
1140 St. Charles Ave., 70130

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