71A
Sophistication Index
16 tech signals

Focil Law Firm

focillaw.com
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Focil Law Firm is a personal injury firm running 15 technologies across 11 categories. On the technology side, the firm uses Google Tag Manager for analytics, ApexChat for chat & intake & Gravity Forms for forms. Client feedback reinforces the picture: 4.9 stars across 310 Google reviews. Within the Basic Tech Adopters segment, Focil Law Firm ranks #136 of 6,792 — ahead of 98% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
98.2% Percentile
#122 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 16 tools detected
Analytics 2
Google Tag Manager Simpli.fi
Chat & Intake 2
ApexChat Blazeo
CMS 1
WordPress
Fonts 2
Font Awesome Google Fonts
Forms 1
Gravity Forms
JS Library 1
jQuery
Maps 1
Google Maps
Page Builder 2
Slider Revolution WPBakery
Programming Language 1
PHP
SEO 1
Yoast SEO
Video Hosting 1
YouTube
Web Server 1
Apache
Tech Investment Profile vs. national peers
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Firms with Similar Tech ?
FirmScoreSimilaritySegment
theparkslawfirm.com 64.8 97.4% Basic Tech Adopters
dixonlawoffice 68.8 97.0% Basic Tech Adopters
Rutter Mills 71.3 97.0% Basic Tech Adopters
larryformanlaw.com 60.8 97.0% Basic Tech Adopters
kohanlawgroup.com 72.0 96.8% Conversion-Focused Firms
Levin Papantonio Rafferty Law Firm 0 96.8% Basic Tech Adopters
spllaw.com 59.0 96.8% Basic Tech Adopters
santoslalima.com 0.0 96.8% Basic Tech Adopters
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Websites ?
FirmScoreMatchLocation
Quinlan Kershaw & Fanucchi LLP — 77.5% Fresno, CA
Coast Injury Law Firm — 77.2% NoneNone
Law Office Of Samuel G Lynn, Pc 9.5 77.0% San Diego, CA
ovallelaw.com 46.0 76.4% Cambridge, MA
miabogadolegal.com 55.5 76.4% Los Angeles, CA
jasonfloreslaw.com — 76.2% Orange, CA
Farías Accident Injury Lawyer 72.3 76.1% NoneNone
Home - Salvato + O'Toole 38.5 76.1% NoneNone
Funnel Coverage 2/4 stages
Awareness
80%
Google Tag Manager · Simpli.fi · Yoast SEO
Engagement
96%
ApexChat · Blazeo · Gravity Forms · YouTube
Conversion
0%
Retention
0%
4 paid tools
Technology Opportunities used by peers
Google Analytics
89.1% of Basic Tech Adopters
Microsoft 365
51.8% of Basic Tech Adopters
Google Workspace
48.0% of Basic Tech Adopters
Google reCAPTCHA
40.5% of Basic Tech Adopters
Contact Form 7
29.3% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Focil Law Firm 71.371 A 1 you
The Law Office of John J. Stanton 74.574 A 1
Albertson & Davidson, LLP 85.385 A+ 1
Campbell & Associates Law 84.584 A+ 1
The Law Office of Christopher H. Fitzgerald 00 F 1
Bratcher Gockel Law, LC 00 F 1
Office Locations 1 office  ·  ⭐ 4.9 (310 reviews)
Oxnard, CA
⭐ 4.9  (310 reviews)

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Misty Firm Data Analyst Top Law Dog