54C-
Sophistication Index

G ERIC NIELSON & ASSOCIATES

G. Eric Nielson & Associates is a law firm specializing in medical malpractice cases. They provide expert level representation for victims of medical negligence. Their team of experienced lawyers is d…

HQ Salt Lake City, UT#12 of 45 Attorneys 4 ericnielson.com Tel 8014249088
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G ERIC NIELSON & ASSOCIATES is a Salt Lake City, Utah-based personal injury firm running 11 technologies across 9 categories. Key investments include Google Analytics for analytics, SendGrid for email marketing & Gravity Forms for forms. The firm has 5 office locations. Within the Retention Innovators segment (1,852 firms), G ERIC NIELSON & ASSOCIATES ranks #823 and outperforms 56% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
55.5% Percentile
#823 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
Email Marketing 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Lowney Law, LLC 0.0 100.0% Minimalist Tech Users
Knobbe, Martens, Olson & Bear 46.5 100.0% Basic Tech Adopters
sebastiangibsonlaw.com 45.0 100.0% Basic Tech Adopters
Rinke Noonan Attorneys at Law 45.0 100.0% Basic Tech Adopters
Chandler Conway, Pc, Llo 34.5 100.0% Basic Tech Adopters
Clpinsurancesolutions 21.0 100.0% Awareness Leaders
KP Injury Law 14.5 100.0% Awareness-Only Firms
Libertyins 29.0 100.0% Awareness Leaders
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
0%
Retention
40%
SendGrid
retention stack (SendGrid)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Elementor
15.8% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
54.5 C- 4 Salt Lake City you
James Dodge Russell & Stephens, P.C. 65.0 B- 10 Salt Lake City
Guardian Law Group, PLLC 57.5 C 10 Holladay
Nuttall Brown & Assoc 0.0 F 9 Cottonwood Heights
Helgesen, Houtz & Jones 19.5 F 8 Layton
Anderson | Hinkins 45.0 D 7 South Jordan
Attorney Roster 1 found
NameLocationPractice
G. Eric Nielson Saint George, Utah personal-injury
Office Locations 5 offices

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