34F
Sophistication Index

De Frank Law Group, LLC.

HQ Woodland Park, NJ#1 of 2 Attorneys 1 defranklawgroup.com Tel 2012472671
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De Frank Law Group, LLC. is a Woodland Park, New Jersey-based personal injury firm running 15 technologies across 11 categories. Key investments include Crazy Egg for analytics, TrustIndex for reviews & GoDaddy Website Builder for cms. Within the Basic Tech Adopters segment (6,792 firms), De Frank Law Group, LLC. ranks #2957 and outperforms 56% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
56.5% Percentile
#2957 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
Analytics 3
Crazy Egg Google Analytics Google Tag Manager
CMS 2
GoDaddy Website Builder WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
JS Library 1
jQuery
Maps 1
Google Maps
Page Builder 1
Elementor
Programming Language 1
PHP
Reviews 1
TrustIndex
Structured Data 1
Schema.org (Attorney)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Hensleylaw 29.0 100.0% Basic Tech Adopters
Law Office of Jeremy Loew 34.5 100.0% Basic Tech Adopters
Rouxco 35.5 100.0% Basic Tech Adopters
Kauffmanins 15.5 100.0% Awareness Leaders
mcconnelllawoffices.com 20.3 100.0% Awareness Leaders
McLaughlin Law Firm, P.C. 29.0 100.0% Basic Tech Adopters
Romrell Dustin 38.5 100.0% Basic Tech Adopters
Franksandkoenig 39.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Crazy Egg
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
De Frank Law Group, LLC. 34.5 F 1 Woodland Park you
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Todd J. Leonard Law Firm 76.8 B+ 10 Denville
Dummit Fradin 10.5 F 10 Mt. Laurel
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Woodland Park, NJ
986 McBride Ave, 07424-2619

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Misty Firm Data Analyst Top Law Dog