71B
Sophistication Index

Dean Waite & Associates,

Dean Waite & Associates is a law firm based in Mobile, Alabama that specializes in personal injury cases. They provide legal representation to accident victims who have been injured in car accidents, …

HQ Mobile, AL#4 of 28 Attorneys 5 deanwaite.com
Claim Profile →

Dean Waite & Associates, operates 6 offices across AL & Alabama, backed by 13 technologies spanning 10 categories. Key investments include Cloudflare Web Analytics for analytics, nGage for chat & intake & Gravity Forms for forms. The firm has 6 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Dean Waite & Associates, ranks #1613 and outperforms 72% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
72.3% Percentile
#1613 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ruloff Swain Haddad Morecock Talbert & Woodward, PC 82.5 100.0% Conversion-Focused Firms
Shouse Law Group 78.8 100.0% Conversion-Focused Firms
kalawyer.com 69.0 100.0% Conversion-Focused Firms
hallandcopetaslaw.com 82.5 100.0% Conversion-Focused Firms
Law Quill 52.0 100.0% Basic Tech Adopters
Ramji Law Group 79.0 100.0% Conversion-Focused Firms
Clancy & Diaz LLP 75.8 100.0% Conversion-Focused Firms
Michigan Auto Law 84.3 99.6% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
60%
Gravity Forms · nGage
Conversion
40%
CallRail
Retention
0%
3 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Datadog
25.4% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
71.0 B 5 Mobile you
Stokes Stemle LLC 82.5 A- 10 Montgomery
Brock & Stout 32.0 F 10 Enterprise
Blackwell Law Firm 29.0 F 10 Huntsville
Braswell Murphy 35.5 F 10 Mobile
Weaver Tidmore, LLC 27.0 F 10 Birmingham
Attorney Roster 1 found
NameLocationPractice
Dean Waite Tuscaloosa, Alabama personal-injury
Office Locations 6 offices

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim deanwaite.com →