16F
Sophistication Index

Danks & Danks

Danks & Danks is a full-service law firm located in Evansville, Indiana. Our award-winning attorneys handle cases throughout Indiana, Kentucky, and Illinois. We specialize in practice areas including …

HQ Evansville, IN#8 of 12 Attorneys 1 danks-danks.com
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Danks & Danks is a Evansville, Indiana-based personal injury firm running 7 technologies across 5 categories. Key investments include Facebook Pixel for analytics, Microsoft 365 for email infrastructure & jQuery for js library. Danks & Danks is part of the Awareness Leaders segment, a group of 2,459 firms with similar technology investment patterns.

Market Segment View segment →
Awareness Leaders 2459 firms
10.7% Percentile
#2197 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 7 tools detected
Analytics 3
Facebook Pixel Google Analytics Google Tag Manager
Email Infrastructure 1
Microsoft 365
JS Library 1
jQuery
Maps 1
Google Maps
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Insurify 18.5 100.0% Awareness Leaders
Stridehealth 55.0 100.0% Retention Innovators
forrestjacksonlaw.com 34.5 100.0% Basic Tech Adopters
kidwellkent.com 25.0 100.0% Awareness Leaders
Los Abogados de Accidentes 14.5 100.0% Awareness-Only Firms
adwilsonlaw.com 15.5 100.0% Awareness Leaders
Compassbenefits 14.5 100.0% Awareness-Only Firms
KLJ 29.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Danks & Danks 15.5 F 1 Evansville you
Vaughan & Vaughan 64.5 C+ 10 Lafayette
Barsumian Armiger Injury Lawyers 38.5 F 10 Fishers
Poynter & Bucheri LLC 80.0 A- 9 Indianapolis
Avnet Law 34.5 F 9 Noblesville
Cohen & Malad Llp. 0.0 F 9 Indianapolis
Office Locations 1 offices
Headquarters
Evansville, IN
1010 Sycamore Street, 47708

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Misty
Misty Firm Data Analyst