64C+
Sophistication Index

Cranfill Sumner LLP

At Cranfill Sumner, our experienced attorneys provide full-service representation in Raleigh, North Carolina. Our law office has earned recognition worldwide for our work in business law, internationa…

HQ Raleigh, NC#8 of 70 Attorneys 47 cshlaw.com Tel 9198285100
Business & Commercial Business Litigation Formation Contracting Local Government Representation

Cranfill Sumner LLP is a Raleigh, North Carolina-based personal injury firm running 17 technologies across 13 categories. Key investments include Google Analytics for analytics, Google Reviews Widget for reviews & accessiBe for accessibility. The firm has 2 office locations, handling Business & Commercial, Business Litigation, Formation, Contracting cases. Ranked #152 among 6,792 firms in the Basic Tech Adopters segment, Cranfill Sumner LLP outperforms 98% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
97.8% Percentile
#152 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 17 tools detected
accessibility 1
CDN 1
CMS 1
Email Infrastructure 2
Email Security 1
JS Library 1
Maps 1
Performance 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
on-par
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ogborn Mihm Llp. 66.0 100.0% Retention Innovators
Haggerty Silverman & Justice P.C. 15.5 99.4% Awareness Leaders
FeganScott 19.5 99.4% Awareness Leaders
Smith Debnam Narron Drake Saintsing & Myers, LLP 49.0 99.4% Basic Tech Adopters
Clements, Taylor, Butkovich & Cohen LPA, Co. 22.5 99.4% Awareness Leaders
Alles Law 15.5 99.4% Awareness Leaders
The Fierberg National Law Group 34.5 99.4% Basic Tech Adopters
Farella Braun + Martel Llp. 39.5 99.4% Awareness Leaders
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Hotjar
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
63.5 C+ 47 Raleigh you
Arnold & Smith PLLC 75.0 B+ 61 Charlotte
Daggett Shuler 82.5 A- 44 Winston-Salem
The Frickey Law Firm 45.0 D 40 Raleigh
Hendren and Malone 43.5 D 40 Raleigh
Whitley Law Firm 93.0 A+ 40 Raleigh
Attorney Roster 1 found
NameLocationPractice
Office Locations 2 offices
Headquarters
Raleigh, NC
5420 Wade Park Blvd #300, 27607
Headquarters
Raleigh, NC
5420 Wade Park Boulevard #300, 27607

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