82A-
Sophistication Index

Law Offices of W.a. Chip Forstall

At our law offices in Louisiana, we're uniquely qualified as New Orleans personal injury and wrongful death attorneys. I, Chip Forstall, have 32 years of practice in New Orleans and the experience of …

HQ New Orleans, LA#6 of 89 Attorneys 4 chipforstall.com Est. 1997
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Founded in 1997, Law Offices of W.a. Chip Forstall combines 29 years of personal injury experience with a 19-tool technology stack across 15 categories. Key investments include Google Analytics for analytics, nGage for chat & intake & Intaker for intake software. The firm has 5 office locations. Ranked #267 among 5,831 firms in the Conversion-Focused Firms segment, Law Offices of W.a. Chip Forstall outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
95.4% Percentile
#267 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 19 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Forms 1
Intake Software 1
JS Library 1
Page Builder 2
Programming Language 1
PHP
Reviews 1
Security 1
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Clark Frost Zucchi 81.5 98.9% Conversion-Focused Firms
laborchamp.com 80.5 98.0% Conversion-Focused Firms
sa-lawgroup.com 58.5 98.0% Conversion-Focused Firms
Northwestern Alliance 58.5 98.0% Conversion-Focused Firms
Oklahoma Injury Law Firm 58.5 98.0% Conversion-Focused Firms
Bran Law 74.0 98.0% Conversion-Focused Firms
Lowery & Lowery, Pllc 64.0 97.9% Conversion-Focused Firms
Breit Law 80.0 97.8% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
80%
Gravity Forms · Vimeo · nGage
Conversion
60%
CallRail · Intaker
Retention
0%
3 paid tools conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
82.5 A- 4 New Orleans you
Dodson & Hooks 23.0 F 10 Baton Rouge
Rice & Kendig 74.0 B 10 Shreveport
Wolfe Law Group, 54.5 C- 9 New Orleans
The Chopin Law Firm LLC 84.5 A- 9 New Orleans
Scott Vicknair Law Firm 82.5 A- 9 Suite 2025
Attorney Roster 1 found
NameLocationPractice
Chip Forstall Shreveport, Louisiana personal-injury
Office Locations 5 offices

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