50C-
Sophistication Index

Brown & Roberto

Brown & Roberto is a law firm based in Knoxville, Tennessee, specializing in personal injury and workers' compensation cases. With over 40 years of combined experience and more than $45 million recove…

HQ Knoxville, TN#7 of 37 Attorneys 12 brownandroberto.com Tel +1 865-691-2777

Brown & Roberto operates 7 offices across TN & Tennessee, backed by 12 technologies spanning 10 categories. Key investments include Google Analytics for analytics, Gravity Forms for forms & CallRail for call tracking. The firm has 2 attorneys & 7 office locations. Brown & Roberto is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
26.9% Percentile
#4263 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 12 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
ahead
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Hamilton Law Firm 38.5 100.0% Basic Tech Adopters
Butlerinjury 38.5 100.0% Conversion-Focused Firms
Davis & Davis, Attorneys at Law 30.5 100.0% Conversion-Focused Firms
belllg.com 64.0 100.0% Conversion-Focused Firms
Minella Law Group 20.0 100.0% Basic Tech Adopters
dko-law.com 30.5 100.0% Conversion-Focused Firms
The Frank Santini Law Firm 64.0 100.0% Conversion-Focused Firms
Keeling Law Firm 49.5 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
50.5 C- 12 Knoxville you
Raybin & Weissman 39.5 F 17 Nashville
Jehl Law Group PLLC 38.0 F 17 Memphis
Summers, Rufolo & Rodgers, P.C. 81.5 A- 17 Chattanooga
Rocky McElhaney Law Firm 10.5 F 16 Nashville
Green Waters Ogle and McCarter 17.5 F 16 Sevierville
Attorney Roster 2 found
NameLocationPractice
Andrew J. Roberto Nashville, Tennessee personal-injury
Timothy Roberto Murfreesboro, Tennessee personal-injury

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