10F
Sophistication Index

Rocky McElhaney Law Firm

WHO WE ARE: TALENTED, AGGRESSIVE and EFFECTIVE We are a Nashville-based law firm specializing in workers'​ compensation, social security disability and personal injury cases. Larry "Rocky"​ McElhan…

HQ Nashville, TN#50 of 63 Attorneys 16 rockylawfirm.com Tel 6154252500 Est. 2000

Rocky McElhaney Law Firm operates 7 offices across TN & Tennessee, backed by 10 technologies spanning 9 categories. Key investments include Help Scout for chat & intake, WordPress for cms & Font Awesome for fonts. The firm has 4 attorneys & 7 office locations. Ranked #719 among 10,175 firms in the Minimalist Tech Users segment, Rocky McElhaney Law Firm outperforms 93% of PI firms nationally on technology investment.

Market Segment View segment →
Minimalist Tech Users 10175 firms
92.9% Percentile
#719 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 10 tools detected
Chat & Intake 1
CMS 1
JS Library 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Threepointins 34.5 100.0% Basic Tech Adopters
Bavariya Law 29.5 100.0% Conversion-Focused Firms
Mansell & Engel PC 34.5 100.0% Conversion-Focused Firms
Benefits Insurance 24.0 100.0% Basic Tech Adopters
tarowskylaw.com 51.5 100.0% Basic Tech Adopters
Morris Wilson Knepp Jacquette, P.C. 53.5 100.0% Conversion-Focused Firms
Avanzino & Moreno, P.C. 49.5 100.0% Conversion-Focused Firms
Mogy Law Firm 29.5 100.0% Conversion-Focused Firms
Funnel Coverage 0/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
51.8% of Minimalist Tech Users
Google Workspace
39.9% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
10.5 F 16 Nashville you
Truck Wreck Justice, PLLC. 27.0 F 24 Chattanooga
Butler, Vines and Babb, P.L.L.C. 9.5 F 19 Knoxville
Garza Law Firm 51.0 C- 19 Knoxville
Summers, Rufolo & Rodgers, P.C. 81.5 A- 17 Chattanooga
Jehl Law Group PLLC 38.0 F 17 Memphis
Attorney Roster 4 found
NameLocationPractice
Justin Hight Knoxville, Tennessee personal-injury
Larry Rocky McElhaney Memphis, Tennessee personal-injury
Steven Christopher Fifield Knoxville, Tennessee personal-injury

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