72B
Sophistication Index

Brodie Law Group

HQ Macon, GA#1 of 31 Attorneys 19 brodielawgroup.com

Brodie Law Group operates 11 offices across GA & Georgia, backed by 19 technologies spanning 14 categories. Key investments include Facebook Pixel for analytics, The Trade Desk for advertising & ApexChat for chat & intake. The firm has 2 attorneys & 11 office locations. Ranked #19 among 6,792 firms in the Basic Tech Adopters segment, Brodie Law Group outperforms 100% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
99.7% Percentile
#19 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 19 tools detected
Advertising 1
Chat & Intake 2
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
on-par
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
eastonlawoffices.com 82.3 98.9% Conversion-Focused Firms
brookslawfirm.com 70.3 98.8% Conversion-Focused Firms
pylelaw.legal 83.3 98.7% Conversion-Focused Firms
OlsenDaines 75.8 98.7% Conversion-Focused Firms
TK Injury Lawyers 81.5 98.6% Conversion-Focused Firms
Cohen Law Group 75.0 98.6% Conversion-Focused Firms
Terry & Kelly, P 81.5 98.6% Conversion-Focused Firms
Amber Hall Law 71.3 98.2% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
100%
Facebook Pixel · Google Analytics · Google Tag Manager · LinkedIn Insight · The Trade Desk
Engagement
96%
ApexChat · Blazeo · Gravity Forms · YouTube
Conversion
0%
Retention
0%
4 paid tools
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
72.3 B 19 Macon you
Jones & Swanson 71.0 B 28 Marietta
Kaufman Injury Law 81.5 A- 27 Atlanta
Litner + Deganian 40.0 D 27 Atlanta
Dressie Law Firm 59.0 C 26 Atlanta
J. Franklin Burns, PC 77.0 B+ 26 Atlanta
Attorney Roster 2 found
NameLocationPractice
Ashley Mackin Brodie Johns Creek, Georgia personal-injury
Sean Brodie Johns Creek, Georgia personal-injury

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