50D
Sophistication Index

billtwells.com

Attorneys 1 billtwells.com

billtwells.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, Gravity Forms for forms & CallTrackingMetrics for call tracking. billtwells.com is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
22.1% Percentile
#4542 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 9 tools detected
Analytics 1
Call Tracking 1
CMS 1
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
oconnellwest.com 49.5 100.0% Conversion-Focused Firms
lafountainwollman.com 49.5 99.5% Conversion-Focused Firms
Macedonio & Duncan 49.5 99.4% Conversion-Focused Firms
The LAW Office OF Carey Thompson 49.5 99.4% Conversion-Focused Firms
Marco Bass Injury and Accident Lawyers 49.5 99.1% Conversion-Focused Firms
houstonwashburnlaw.com 49.5 98.7% Conversion-Focused Firms
Rawson Merrigan & Litner 49.5 98.4% Conversion-Focused Firms
The Gill Law Firm 40.0 98.4% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Gravity Forms
Conversion
40%
CallTrackingMetrics
Retention
0%
conversion stack (CallTrackingMetrics)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Local Competitors same state, similar size

No comparable firms found.

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Misty
Misty Firm Data Analyst Top Law Dog