44D
Sophistication Index

bakkenorman.com

Attorneys 3 bakkenorman.com

bakkenorman.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, All in One SEO for seo & WPForms for forms. The firm has 3 office locations. Within the Basic Tech Adopters segment (6,792 firms), bakkenorman.com ranks #1429 and outperforms 79% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
79.0% Percentile
#1429 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 16 tools detected
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Wlawpi 47.5 100.0% Basic Tech Adopters
Gariepy Law Offices 33.5 99.0% Basic Tech Adopters
Wilder Pantazis Law Group 27.0 99.0% Basic Tech Adopters
Malouf & Malouf 32.0 99.0% Basic Tech Adopters
Purcell Law 23.0 99.0% Basic Tech Adopters
Protectiveagency 27.0 99.0% Basic Tech Adopters
Brennan Gott Law PA 13.5 99.0% Awareness-Only Firms
seydimoraleslaw.com 31.0 99.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
All in One SEO · Google Analytics · Google Tag Manager
Engagement
40%
WPForms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Michael L. Dixon Madison, Wisconsin personal-injury
Office Locations 3 offices

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