37F
Sophistication Index

Alex & Associates

Alex & Associates is a personal injury law firm based in Phoenix. Our dedicated attorneys are committed to seeking successful results for victims of injuries and accidents. We handle all aspects of yo…

HQ Phoenix, AZ#56 of 162 Attorneys 1 alexandassociates.com

Alex & Associates is a Phoenix, Arizona-based personal injury firm running 8 technologies across 6 categories. Key investments include Facebook Pixel for analytics, AudioEye for accessibility & Microsoft 365 for email infrastructure. Within the Awareness Leaders segment (2,459 firms), Alex & Associates ranks #458 and outperforms 81% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
81.4% Percentile
#458 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 8 tools detected
accessibility 1
Email Infrastructure 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
therotatorilawfirm.com 37.3 100.0% Awareness Leaders
Teddy & Meekins 26.8 100.0% Awareness Leaders
montronelaw.com 37.3 100.0% Awareness Leaders
Hasty Pope Davies, 47.8 100.0% Awareness Leaders
casagrandelawfirm.com 37.3 100.0% Awareness Leaders
King Law Firm, P.C. 37.3 100.0% Awareness Leaders
uppermichiganlaw.com 47.8 100.0% Awareness Leaders
Sanchezvaughn 37.3 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · Scorpion
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Cloudflare Web Analytics
14.0% of Awareness Leaders
All in One SEO
12.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.3 F 1 Phoenix you
PAUL ENGLANDER 50.0 C- 10 Phoenix
Gallagher Law Group 35.5 F 10 Phoenix
Hutzler Law 66.0 B- 10 Phoenix
Lorona Mead, Attorneys At Law 30.5 F 10 Phoenix
Rispoli Law, PLLC 9.5 F 10 Phoenix
Office Locations 1 offices
Headquarters
Phoenix, AZ
1717 East Bell Road, 85022

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Misty
Misty Firm Data Analyst Top Law Dog