23F
Sophistication Index

Merricks Law Group

Merricks Law Group, P.A. is a Tampa-based personal injury law firm dedicated to serving consumers. They specialize in helping individuals who have been injured in accidents fight for justice. With a c…

HQ Lutz, FL#3 of 14 yourinjuryattorneys.com Tel (813) 226-3800

Merricks Law Group is a Lutz, Florida-based personal injury firm running 9 technologies across 8 categories. Key investments include Google Analytics for analytics, Cloudflare for cdn & WordPress for cms. Merricks Law Group is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
6.5% Percentile
#6354 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 9 tools detected
Analytics 1
CDN 1
CMS 1
Email Infrastructure 1
Programming Language 1
PHP
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Bene Care 27.0 100.0% Basic Tech Adopters
Loh Legal P.C. 4.0 100.0% Minimalist Tech Users
The Furniss Law Firm 33.5 100.0% Basic Tech Adopters
David Grebel 13.5 100.0% Awareness-Only Firms
jilljacksonlaw.com 37.5 100.0% Basic Tech Adopters
Justin R. Boland PLLC 33.5 100.0% Basic Tech Adopters
Klaproth Law PLLC 13.5 100.0% Awareness-Only Firms
Law Offices of Sanford M. Cipinko 33.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
23.0 F — Lutz you
Morgan & Morgan 21.0 F 513 Orlando
Kanner & Pintaluga 90.0 A+ 369 Boca Raton
Searcy Denney Scarola Barnhart & Shipley PA 59.5 C 298 Tallahassee
Lipcon, Margulies & Winkleman, P.A. 83.3 A- 269 Miami
Wolfson Law Firm 82.5 A- 236 Miami
Office Locations 1 offices
Headquarters
Lutz, FL
2436 Brunello Trce, Lutz, Florida, 33558, United States, 33558

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