69B-
Sophistication Index

Willis Law, P.A.

Willis Law, P.A. is a Boca Raton-based law firm specializing in personal injury and insurance litigation. With over 25 years of experience, they are committed to securing the best possible outcome for…

HQ Boca Raton, FL#11 of 109 Attorneys 21 willislaw.com Est. 2001
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Willis Law, P.A. operates 22 offices across FL & Florida, backed by 13 technologies spanning 11 categories. Key investments include Facebook Pixel for analytics, WPForms for forms & accessiBe for accessibility. The firm has 22 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Willis Law, P.A. ranks #1814 and outperforms 69% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
68.9% Percentile
#1814 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
accessibility 1
Call Tracking 1
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Moebes Law LLC 63.5 100.0% Conversion-Focused Firms
Complete Injury Centers 66.5 100.0% Retention Innovators
Howell & Thornhill 59.5 100.0% Conversion-Focused Firms
dexterlaw.com 57.0 100.0% Conversion-Focused Firms
Office of Thomas Bayles 69.0 100.0% Conversion-Focused Firms
Healthpro Consultants 39.5 100.0% Basic Tech Adopters
Homewealthfinancial 42.5 100.0% Basic Tech Adopters
Medicarehealthbenefits 58.0 100.0% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
40%
WPForms
Conversion
40%
CallTrackingMetrics
Retention
0%
3 paid tools conversion stack (CallTrackingMetrics)
Technology Opportunities used by peers
Google Tag Manager
51.9% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Gravity Forms
27.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
69.0 B- 21 Boca Raton you
Rosenberg & Rosenberg 74.0 B 31 Hollywood
The Law Offices of Michael B. Brehne 18.5 F 31 Altamonte Springs
Kirshner Groff & Diaz 50.0 C- 31 Miami
Long, Jean & Wechsler, P.A. 18.5 F 31 Pompano Beach
Carey Leisure & Neal 82.5 A- 31 Clearwater
Attorney Roster 1 found
NameLocationPractice
John Alexander Willis Sunrise, Florida personal-injury

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