14F
Sophistication Index

Wacks & Hartmann

The Wacks Law Group, LLC is a trust and estate elder law firm that helps families plan for their future. They assist clients in creating effective plans to ensure their wishes and needs are met as the…

HQ Morristown, NJ#9 of 14 Attorneys 1 wackslaw.net Tel +1 973-644-0770

Wacks & Hartmann is a Morristown, New Jersey-based personal injury firm running 5 technologies across 4 categories. Key investments include Facebook Pixel for analytics, Microsoft 365 for email infrastructure & jQuery for js library. Within the Awareness-Only Firms segment (7,198 firms), Wacks & Hartmann ranks #985 and outperforms 86% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
86.3% Percentile
#985 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 5 tools detected
Email Infrastructure 1
JS Library 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Progressiveagent 10.5 100.0% Awareness-Only Firms
Briggs and Morgan 35.5 100.0% Awareness Leaders
bennwill.com 10.5 100.0% Awareness-Only Firms
patreon.com 13.5 100.0% Awareness-Only Firms
Taft Stettinius & Hollister Llp. 35.5 100.0% Awareness Leaders
jonathanmccardle.com 10.5 100.0% Awareness-Only Firms
Squiresinsurance 4.0 100.0% Minimalist Tech Users
Schonbrun Seplow Harris Hoffman & Zeldes 13.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
43.9% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
14.5 F 1 Morristown you
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Todd J. Leonard Law Firm 76.8 B+ 10 Denville
Dummit Fradin 10.5 F 10 Mt. Laurel
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Morristown, NJ
55 Madison Avenue, 07960

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