What technology does Petrucelli & Waara use?

Petrucelli & Waara uses 14 technologies across 11 categories. Key tools include Google Analytics, Google Tag Manager, WordPress, Google Workspace, Microsoft 365 & Font Awesome.

How does Petrucelli & Waara rank among PI law firms?

Petrucelli & Waara ranks #1965 out of 6,792 firms in the Basic Tech Adopters segment with a 39.5 Sophistication Index (F grade), outperforming 71% of personal injury firms nationally.

How many attorneys does Petrucelli & Waara have?

Petrucelli & Waara has an office in Marquette, Michigan.

What is Petrucelli & Waara's digital marketing strategy?

Petrucelli & Waara covers 2 of 4 marketing funnel stages: Awareness & Engagement. This focused approach earns a F technology grade.

What firms are similar to Petrucelli & Waara?

Firms comparable to Petrucelli & Waara in Michigan include Hamo Law Firm, Blaske & Blaske PLC, Kajy Law & Buchanan Firm. These firms share similar size and market position.

Petrucelli & Waara | F Grade, 14 Tools

Petrucelli & Waara is a Marquette, Michigan-based personal injury firm running 14 technologies across 11 categories. Key investments include Google Analytics for analytics, All in One SEO for seo & Gravity Forms for forms. Within the Basic Tech Adopters segment (6,792 firms), Petrucelli & Waara ranks #1965 and outperforms 71% of peers on technology adoption.

Technology Stack 14 tools detected

Analytics 2

Google Analytics Google Tag Manager

CMS 1

WordPress

Email Infrastructure 2

Google Workspace Microsoft 365

Fonts 2

Font Awesome Google Fonts

Forms 1

Gravity Forms

JS Library 1

jQuery

Programming Language 1

PHP

Security 1

Google reCAPTCHA

SEO 1

All in One SEO

Structured Data 1

Schema.org (LocalBusiness)

UI Framework 1

Tailwind CSS

Tech Investment Profile vs. peer average

Gap Analysis vs. segment centroid

Analytics

on-par

Advertising

behind

Intake

behind

CRM / Case

behind

SEO

ahead

Content

behind

Platform

ahead

Your firm Segment avg

True Competitors by tech DNA similarity

Firm	Score	Similarity	Segment
F&H Law Group, P.A.	23.5	100.0%	Awareness Leaders
Sky Law Firm, P.A.	14.5	100.0%	Awareness-Only Firms
mazilaw.com	33.0	100.0%	Basic Tech Adopters
Austin and Banks Law Firm	17.5	100.0%	Awareness-Only Firms
Kean Miller Llp.	53.0	100.0%	Basic Tech Adopters
Deitch + Rogers	39.5	98.2%	Basic Tech Adopters
Gloria Becker Law	34.5	98.2%	Basic Tech Adopters
jeffgouldlaw.com	38.5	98.2%	Basic Tech Adopters

Funnel Coverage 2/4 stages

Awareness

80%

All in One SEO · Google Analytics · Google Tag Manager

Engagement

40%

Gravity Forms

Conversion

Retention

Technology Opportunities used by peers

Contact Form 7

29.5% of Basic Tech Adopters

Elementor

21.1% of Basic Tech Adopters

Facebook Pixel

20.2% of Basic Tech Adopters

YouTube

15.8% of Basic Tech Adopters

WPBakery

11.6% of Basic Tech Adopters

Local Competitors same state, similar size

Firm	Score	Grade	Attys	City
Petrucelli & Waara	39.5	F	1	Marquette	you
Hamo Law Firm	0.0	F	10	Flint
Blaske & Blaske PLC	13.5	F	10	Ann Arbor
Kajy Law	84.3	A-	10	Southfield
Buchanan Firm	18.5	F	10	Ada
John D Tallman attorney at law	26.0	F	10	Grands Rapid

Office Locations 1 offices

Headquarters
Marquette, MI

857 W Washington St, 49855

Petrucelli & Waara

Is this your firm?