58C
Sophistication Index

Eric T. Kirk

Baltimore Personal Injury and Criminal Defense Lawyer Eric T. Kirk Personal injury & criminal defense attorney Eric T. Kirk has represented 1000s in the Baltimore, MD area. For aggressive legal repres…

HQ Baltimore, MD#14 of 75 Attorneys 1 thekirklawfirm.com Tel +1 410-591-2835
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Eric T. Kirk is a Baltimore, Maryland-based personal injury firm running 15 technologies across 11 categories. Key investments include Google Analytics for analytics, Intaker for intake software & Contact Form 7 for forms. Eric T. Kirk is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
37.8% Percentile
#3630 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Analytics 3
Google Analytics Matomo Microsoft Clarity
Call Tracking 1
CallRail
CMS 1
WordPress
Email Infrastructure 1
Google Workspace
Fonts 2
Font Awesome Google Fonts
Forms 1
Contact Form 7
Intake Software 1
Intaker
JS Library 1
jQuery
Programming Language 1
PHP
Structured Data 2
Schema.org (Attorney) Schema.org (LegalService)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ladah Law Firm, PLLC 66.0 100.0% Conversion-Focused Firms
Marsh Rickard Bryan 39.5 100.0% Conversion-Focused Firms
boonlaw.com 76.0 99.0% Conversion-Focused Firms
Rodriguez Law Firm, PLLC 60.0 99.0% Conversion-Focused Firms
rick.law 76.0 99.0% Conversion-Focused Firms
Gregory R. Wright Law Offices, S.C. 76.0 99.0% Conversion-Focused Firms
Attorney Big Al - The Law Office of Richard Klein 54.0 99.0% Conversion-Focused Firms
Reynolds Law Group, LLC 76.0 99.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Contact Form 7
Conversion
60%
CallRail · Intaker
Retention
0%
conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Eric T. Kirk 58.5 C 1 Baltimore you
WGK Personal Injury Lawyers 65.5 B- 10 Baltimore
Schochor, Federico and Staton, P.A. 54.5 C- 8 Baltimore
Gilman & Bedigian 80.5 A- 8 Lutherville Timonium
Murphyfalcon 78.5 B+ 8 Baltimore
Law Offices of Joel L. Katz, LLC 64.0 C+ 8 Annapolis
Office Locations 1 offices
Headquarters
Baltimore, MD
410 East Pratt Street, 21202

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Misty
Misty Firm Data Analyst Top Law Dog