Sophistication Index
Law Offices of Laird & McCloskey
At the Law Offices of Steven C. Laird, we've represented people for more than 30 years - not big insurance companies or corporate bigwigs. We represent people - like you - and we're intensely proud of…
Law Offices of Laird & McCloskey is a Joliet, Illinois-based personal injury firm running 13 technologies across 11 categories. Key investments include Google Analytics for analytics, StackAdapt for advertising & SendGrid for email marketing. Law Offices of Laird & McCloskey is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.
Technology Stack
13 tools detected
Advertising
1
Analytics
2
CMS
1
Email Infrastructure
2
Email Marketing
1
Fonts
1
Forms
1
JS Library
1
Page Builder
1
Programming Language
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm
Segment avg
Firms with Similar Tech
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Hellmuth & Johnson | 39.5 | 100.0% | Basic Tech Adopters |
| Altizer Law, P.C. | 31.5 | 100.0% | Basic Tech Adopters |
| robertslaw.org | 15.5 | 98.3% | Awareness Leaders |
| cardellalawoffice.com | 14.5 | 98.3% | Awareness-Only Firms |
| Michael Hua Injury Law | 15.5 | 98.3% | Awareness Leaders |
| Roane Law | 30.5 | 98.3% | Basic Tech Adopters |
| Axisgroupllc | 39.5 | 98.3% | Retention Innovators |
| Weiner Mazzei LLC | 21.0 | 97.8% | Awareness Leaders |
Funnel Coverage
3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
0%
Retention
40%
SendGrid
retention stack (SendGrid)
Technology Opportunities
used by peers
Facebook Pixel
Google reCAPTCHA
Mailchimp
Salesforce
CallRail
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| Law Offices of Laird & McCloskey | 50.5 | C- | 1 | Joliet | you |
| Donald W Fohrman & Associates | 28.0 | F | 10 | Elmhurst | |
| The Bryant Law Group | 0.0 | F | 10 | Chicago | |
| Lawler Brown Law Firm | 59.5 | C | 10 | Marion | |
| Attorneys of Chicago Personal Injury Lawyers | 61.0 | C+ | 10 | Chicago | |
| Corboy & Demetrio | 66.5 | B- | 10 | Chicago |
Attorney Roster
1 found
| Name | Location | Practice |
|---|---|---|
Office Locations
1 offices
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