46D
Sophistication Index

serlinglawpc.com

Attorneys 9 serlinglawpc.com
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serlinglawpc.com is a personal injury law firm with a D technology grade. Key investments include Bing Ads for analytics, Tidio for chat & intake & Gravity Forms for forms. The firm has 9 office locations. Within the Basic Tech Adopters segment (6,792 firms), serlinglawpc.com ranks #1007 and outperforms 85% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
85.2% Percentile
#1007 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
mounthollylawyer.com 50.0 100.0% Basic Tech Adopters
McMinn, Logan & Gray PLLC 70.0 100.0% Conversion-Focused Firms
The Bell Law Firm 74.0 100.0% Conversion-Focused Firms
lawfirmofjeremyrosenthal.com 71.0 99.0% Conversion-Focused Firms
Fielding Law Group 39.5 99.0% Basic Tech Adopters
King Law Offices 59.5 98.8% Conversion-Focused Firms
The Haynes Firm 74.0 98.8% Conversion-Focused Firms
marralaw.com 73.5 98.8% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
60%
Bing Ads · Google Analytics
Engagement
40%
Gravity Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Emily B. Weinberger Grand Rapids, Michigan personal-injury

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