22F
Sophistication Index

Rachel Schulman

ABOUT THE FIRM Rachel Schulman, Esq. PLLC is a boutique litigation firm representing entities and individuals in commercial, labor and employment, partnership, civil rights, class action, and internat…

HQ Great Neck, NY#3 of 5 Attorneys 1 schulmanpllc.com Tel 9172707132 Est. 2011

Rachel Schulman is a Great Neck, New York-based personal injury firm running 8 technologies across 7 categories. Key investments include Cloudflare Web Analytics for analytics, All in One SEO for seo & WordPress for cms. Rachel Schulman is part of the Awareness Leaders segment, a group of 2,459 firms with similar technology investment patterns.

Market Segment View segment →
Awareness Leaders 2459 firms
38.8% Percentile
#1506 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 8 tools detected
CMS 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Greenwayandassociates 31.0 100.0% Basic Tech Adopters
Watson & Watson, Attorneys at Law, PLLC 22.5 100.0% Awareness Leaders
austininjurylawyers.pro 14.5 100.0% Awareness-Only Firms
BROKEN ARROW LAW CENTER PC 14.5 100.0% Awareness-Only Firms
Atlanta Divorce and Custody Law Firm 24.0 100.0% Unknown
Jurach, Tacey & Quitiquit, PLLC 10.5 100.0% Awareness-Only Firms
Mercado & Sacramento PC 19.5 100.0% Awareness Leaders
family-lawyers-nh.com 14.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
60%
All in One SEO · Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
60.5% of Awareness Leaders
Facebook Pixel
59.8% of Awareness Leaders
Microsoft 365
51.2% of Awareness Leaders
Google Workspace
41.5% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
22.5 F 1 Great Neck you
De Caro & Kaplen 15.5 F 10 New York
The Nicotra Law Firm 43.5 D 10 Buffalo
Zalman Schnurman & Miner P.C. 45.0 D 10 New York
Beau Taylor Law, PLLC 4.0 F 10 New York
Catalano Law 66.0 B- 10 Syracuse
Office Locations 1 offices
Headquarters
Great Neck, NY
14 Bond Street, 11021

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