What technology does Herb Santos use?

Herb Santos uses 11 technologies across 10 categories. Key tools include Google Analytics, Google Tag Manager, CallRail, WordPress & Microsoft 365.

How does Herb Santos rank among PI law firms?

Herb Santos ranks #5018 out of 5,831 firms in the Conversion-Focused Firms segment with a 38.5 Sophistication Index (F grade), outperforming 14% of personal injury firms nationally.

How many attorneys does Herb Santos have?

Herb Santos has an office in Reno, Nevada.

What is Herb Santos's digital marketing strategy?

Herb Santos covers 2 of 4 marketing funnel stages: Awareness & Conversion. This focused approach earns a F technology grade.

What firms are similar to Herb Santos?

Firms comparable to Herb Santos in Nevada include Hanratty Law Group, LBC Law Group, Reed & Mansfield & Bernstein & Poisson. These firms share similar size and market position.

Herb Santos Uses Google Analytics & TrustIndex

Market Segment View segment →

Conversion-Focused Firms 5831 firms

13.9% Percentile

#5018 Rank in segment

60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected

Analytics 2

Google Analytics Google Tag Manager

Call Tracking 1

CallRail

CMS 1

WordPress

Email Infrastructure 1

Microsoft 365

Fonts 1

Google Fonts

Performance 1

WP Rocket

Programming Language 1

PHP

Reviews 1

TrustIndex

Structured Data 1

Schema.org (Attorney)

UI Framework 1

Tailwind CSS

Tech Investment Profile vs. peer average

Gap Analysis vs. segment centroid

Analytics

ahead

Advertising

behind

Intake

on-par

CRM / Case

behind

SEO

ahead

Email

on-par

Content

behind

Platform

behind

Your firm Segment avg

True Competitors by tech DNA similarity

Firm	Score	Similarity	Segment
cdrlawtn.com	21.0	100.0%	Awareness Leaders
kimmelcarter	18.5	100.0%	Awareness Leaders
zabrisk.com	14.5	100.0%	Awareness-Only Firms
Belal Hamideh Law P.C.	39.5	100.0%	Conversion-Focused Firms
Shay & Associates Law Firm	18.5	100.0%	Awareness Leaders
rexandersonpc.com	14.5	100.0%	Awareness-Only Firms
Mn Benefits	14.5	100.0%	Awareness-Only Firms
Warren & Swanson, PLLC	17.5	100.0%	Awareness-Only Firms

Funnel Coverage 2/4 stages

Awareness

60%

Google Analytics · Google Tag Manager

Engagement

0%

Conversion

40%

CallRail

Retention

0%

conversion stack (CallRail)

Technology Opportunities used by peers

WordPress

86.5% of Conversion-Focused Firms

Google Workspace

50.2% of Conversion-Focused Firms

Cloudflare Web Analytics

33.7% of Conversion-Focused Firms

Facebook Pixel

30.5% of Conversion-Focused Firms

Divi

29.3% of Conversion-Focused Firms

Local Competitors same state, similar size

Firm	Score	Grade	Attys	City
Herb Santos	38.5	F	1	Reno	you
Hanratty Law Group	53.5	C-	10	Las Vegas
LBC Law Group	4.0	F	10	Las Vegas
Reed & Mansfield	9.5	F	10	Las Vegas
Bernstein & Poisson	67.0	B-	10	Las Vegas
Confidence Legal	39.5	F	10	Henderson

Office Locations 1 offices

Headquarters
Reno, NV

225 South Arlington Avenue, 89501

Herb Santos

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