83A-
Sophistication Index

Runion Personal Injury Lawyers

The attorneys at Runion Personal Injury Lawyers are skilled at handling personal injury cases like car accidents, truck accidents, motorcycle accidents, premises liability, wrongful death, brain injur…

HQ Phoenix, AZ#8 of 162 Attorneys 19 runioninjurylaw.com Tel +1-602-838-6378
Personal Injury Plaintiff
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Runion Personal Injury Lawyers operates 12 offices across Arizona, AZ & New Mexico, backed by 17 technologies spanning 13 categories. Key investments include Bing Ads for analytics, Juvo Leads for chat & intake & Gravity Forms for forms. The firm has 2 attorneys & 12 office locations, handling Personal Injury Plaintiff cases. Ranked #209 among 5,831 firms in the Conversion-Focused Firms segment, Runion Personal Injury Lawyers outperforms 96% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
96.4% Percentile
#209 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 2
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Demand the Limits Personal Injury Attorneys 76.0 100.0% Conversion-Focused Firms
Javier Perez Law 58.3 100.0% Basic Tech Adopters
Mark E. Seitelman 71.8 99.2% Conversion-Focused Firms
The Super Lawyer 75.0 99.2% Conversion-Focused Firms
oharaattorney.com 55.8 99.2% Basic Tech Adopters
Brumley Law Firm 67.0 99.2% Conversion-Focused Firms
Turco Legal, PC 70.0 99.2% Conversion-Focused Firms
Roark & Hull 77.5 99.2% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Bing Ads · Google Analytics · Google Tag Manager
Engagement
96%
Gravity Forms · Juvo Leads · Microsoft Clarity · YouTube
Conversion
40%
CallRail
Retention
0%
4 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
83.3 A- 19 Phoenix you
Gage Mathers 56.5 C 26 Phoenix
Shultz & Rollins Ltd. 13.5 F 26 Tucson
Hirsch & Lyon Accident Law P 59.5 C 25 Phoenix
Adelman German, PLC 33.5 F 24 Scottsdale
Bailey Law Firm Pllc 34.5 F 24 Tempe
Attorney Roster 2 found
NameLocationPractice
Derick Runion Gilbert, Arizona personal-injury

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