14F
Sophistication Index

Reid Law Firm

Reid Law Firm is a full service law firm located in Birmingham, Alabama. Our practice areas include personal injury law, divorce & custody, DUI & drug cases, family law, business law, and wills & esta…

HQ Birmingham, AL#51 of 76 Attorneys 1 reidlawalabama.com Est. 2011
Claim Profile →

Reid Law Firm is a Birmingham, Alabama-based personal injury firm running 8 technologies across 7 categories. Key investments include Facebook Pixel for analytics, Squarespace for cms & Google Workspace for email infrastructure. Within the Awareness-Only Firms segment (7,198 firms), Reid Law Firm ranks #985 and outperforms 86% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
86.3% Percentile
#985 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 8 tools detected
Analytics 2
Facebook Pixel Google Analytics
CMS 1
Squarespace
Email Infrastructure 1
Google Workspace
Fonts 1
Adobe Fonts
JS Library 1
jQuery
Structured Data 1
Schema.org (LocalBusiness)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
eshawlaw.com 14.5 100.0% Awareness-Only Firms
beattieashmore.com 10.5 100.0% Awareness-Only Firms
Kenkeoinsurance 14.5 100.0% Awareness-Only Firms
Thesmithfamilylawfirm 24.0 100.0% Basic Tech Adopters
Greene & Schultz 26.5 100.0% Awareness Leaders
Roman & Roman, P.A. 13.5 100.0% Awareness-Only Firms
Twinshieldinsurance 10.5 100.0% Awareness-Only Firms
Ryan Duffy Law 10.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Reid Law Firm 14.5 F 1 Birmingham you
Stokes Stemle LLC 82.5 A- 10 Montgomery
Brock & Stout 32.0 F 10 Enterprise
Blackwell Law Firm 29.0 F 10 Huntsville
Braswell Murphy 35.5 F 10 Mobile
Weaver Tidmore, LLC 27.0 F 10 Birmingham
Office Locations 1 offices
Headquarters
Birmingham, AL
2101 4th Avenue South, 35233

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim reidlawalabama.com →
Misty
Misty Firm Data Analyst