58C
Sophistication Index

Racine Olson Nye Budge & Bailey

Racine Olson is the largest law firm in Southeast Idaho, established in 1940, offering a wide range of legal services including estate planning, business formation, personal injury, and more. With a c…

HQ Pocatello, ID#1 of 2 Attorneys 12 racinelaw.net Tel 2082446605
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Racine Olson Nye Budge & Bailey is a Pocatello, Idaho-based personal injury firm running 10 technologies across 9 categories. Key investments include Google Analytics for analytics, ClickCease for ad fraud & CallRail for call tracking. The firm has 4 attorneys & 4 office locations. Racine Olson Nye Budge & Bailey is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
36.1% Percentile
#3728 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 10 tools detected
Ad Fraud 1
Call Tracking 1
Email Infrastructure 1
Email Security 1
JS Library 1
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
on-par
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Carabin & Shaw 56.3 97.2% Conversion-Focused Firms
Law Offices of Sheryl L. Burke 52.5 96.7% Basic Tech Adopters
whittlawfirm.com 47.0 96.7% Conversion-Focused Firms
fpelaw.com 46.0 96.7% Conversion-Focused Firms
Pracht Injury Lawyers 46.0 96.7% Conversion-Focused Firms
Kode Law Firm 46.0 96.7% Conversion-Focused Firms
Littlejohn Law LLC 70.0 96.7% Retention Innovators
James E. Short, PLC 46.0 96.7% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
FindLaw/Thomson Reuters · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
60%
CallRail · ClickCease
Retention
0%
3 paid tools conversion stack (CallRail, ClickCease)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
57.5 C 12 Pocatello you
Rice McGowan & Brandt 33.5 F 10 Boise
Bowers Law Firm 0.0 F 9 Rexburg
James, Vernon & Weeks, P.A. 0.0 F 7 Coeur D'Alene
Hepworth Holzer Llp. 63.5 C+ 6 Boise
North Idaho Injury Attorney 13.5 F 6 Lewiston
Attorney Roster 4 found
NameLocationPractice
Fred J. Lewis Meridian, Idaho personal-injury
Patrick N. George Meridian, Idaho personal-injury
Rachel A. Miller Meridian, Idaho personal-injury
Stephen J. Muhonen Nampa, Idaho personal-injury
Office Locations 4 offices
Headquarters
Pocatello, ID
201 East Center Street, 83201

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