What technology does purvisgray.net use?

purvisgray.net uses 14 technologies across 11 categories. Key tools include Google Analytics, Google Tag Manager, CallTrackingMetrics, WordPress & Microsoft 365.

How does purvisgray.net rank among PI law firms?

purvisgray.net ranks #3425 out of 5,831 firms in the Conversion-Focused Firms segment with a 61.0 Sophistication Index (C+ grade), outperforming 41% of personal injury firms nationally.

How many attorneys does purvisgray.net have?

purvisgray.net has 13 offices in Colorado.

What is purvisgray.net's digital marketing strategy?

purvisgray.net covers 3 of 4 marketing funnel stages: Awareness, Engagement & Conversion. This comprehensive approach earns a C+ technology grade.

purvisgray.net Uses Google Analytics & Gravity Forms

Market Segment View segment →

Conversion-Focused Firms 5831 firms

41.3% Percentile

#3425 Rank in segment

60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected

Analytics 2

Google Analytics Google Tag Manager

Call Tracking 1

CallTrackingMetrics

CMS 1

WordPress

Email Infrastructure 1

Microsoft 365

Email Security 1

Barracuda

Fonts 2

Adobe Fonts Google Fonts

Forms 1

Gravity Forms

JS Library 1

jQuery

Programming Language 1

PHP

Structured Data 1

Schema.org (LegalService)

UI Framework 2

Bootstrap Tailwind CSS

Tech Investment Profile vs. peer average

Gap Analysis vs. segment centroid

Analytics

on-par

Advertising

behind

Intake

on-par

CRM / Case

behind

SEO

ahead

Email

ahead

Content

ahead

Platform

behind

Your firm Segment avg

True Competitors by tech DNA similarity

Firm	Score	Similarity	Segment
Hamilton Law Firm	38.5	100.0%	Basic Tech Adopters
Butlerinjury	38.5	100.0%	Conversion-Focused Firms
Davis & Davis, Attorneys at Law	30.5	100.0%	Conversion-Focused Firms
Brown & Roberto	50.5	100.0%	Conversion-Focused Firms
belllg.com	64.0	100.0%	Conversion-Focused Firms
Minella Law Group	20.0	100.0%	Basic Tech Adopters
dko-law.com	30.5	100.0%	Conversion-Focused Firms
The Frank Santini Law Firm	64.0	100.0%	Conversion-Focused Firms

Funnel Coverage 3/4 stages

Awareness

60%

Google Analytics · Google Tag Manager

Engagement

40%

Gravity Forms

Conversion

40%

CallTrackingMetrics

Retention

0%

3 paid tools conversion stack (CallTrackingMetrics)

Technology Opportunities used by peers

Google Workspace

50.2% of Conversion-Focused Firms

CallRail

48.2% of Conversion-Focused Firms

Cloudflare Web Analytics

33.7% of Conversion-Focused Firms

Facebook Pixel

30.5% of Conversion-Focused Firms

Divi

29.3% of Conversion-Focused Firms

Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found

Name	Location	Practice
John Anderson Purvis	Pueblo, Colorado	personal-injury

Office Locations 13 offices

Headquarters
Boulder, Colorado

Arvada, Colorado

Aurora, Colorado

Centennial, Colorado

Colorado Springs, Colorado

Denver, Colorado

Fort Collins, Colorado

Greeley, Colorado

Highlands Ranch, Colorado

Lakewood, Colorado

Pueblo, Colorado

Thornton, Colorado

Westminster, Colorado

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