37F
Sophistication Index

Parsons, Graham & Day, LLC

HQ Oklahoma City, OK#21 of 53 Attorneys 1 pdtulsalaw.com Tel 4055701979

Parsons, Graham & Day, LLC is a Oklahoma City, Oklahoma-based personal injury firm running 15 technologies across 13 categories. Key investments include Facebook Pixel for analytics, Contact Form 7 for forms & Cloudflare for cdn. Within the Basic Tech Adopters segment (6,792 firms), Parsons, Graham & Day, LLC ranks #2676 and outperforms 61% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
60.6% Percentile
#2676 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
CDN 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Maps 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ciainsurance 59.5 100.0% Basic Tech Adopters
Avigma Tech 33.0 100.0% Basic Tech Adopters
windhamlaw.com 45.0 100.0% Basic Tech Adopters
Roberts Wilson PA 49.0 100.0% Basic Tech Adopters
Marcereau Law Group 34.5 100.0% Basic Tech Adopters
naturecoastlawyer.com 36.0 100.0% Basic Tech Adopters
Riggan Law Firm LLC 37.0 100.0% Basic Tech Adopters
Shute, Mihaly & Weinberger 42.5 99.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
60%
Contact Form 7 · YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.0 F 1 Oklahoma City you
Martin Jean & Jackson, Attorneys At Law 62.5 C+ 10 Ponca City
Hasbrook & Hasbrook 38.5 F 10 Oklahoma City
Wirth Law Office - Tulsa Attorneys 29.0 F 8 Tulsa
Richardson Richardson Boudreaux 66.5 B- 8 Tulsa
Swain Law Group 70.0 B 7 Norman
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Oklahoma City, OK
3555 Nw 58Th St Ste 670-W, 73112-4707

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Misty
Misty Firm Data Analyst Top Law Dog