38F
Sophistication Index

Murphy & Prachthauser

HQ Milwaukee, WI#15 of 55 Attorneys 16 murphyprachthauser.com Tel 4142711011
Claim Profile →

Murphy & Prachthauser is a Milwaukee, Wisconsin-based personal injury firm running 12 technologies across 10 categories. Key investments include Google Tag Manager for analytics, ApexChat for chat & intake & WordPress for cms. The firm has 7 attorneys & 4 office locations. Within the Basic Tech Adopters segment (6,792 firms), Murphy & Prachthauser ranks #2204 and outperforms 68% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
67.6% Percentile
#2204 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
Analytics 1
Chat & Intake 1
CMS 1
Email Infrastructure 2
Fonts 1
JS Library 1
Performance 1
Programming Language 1
PHP
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
chappell.law 53.5 100.0% Conversion-Focused Firms
Insurancecenterhelpline 39.5 100.0% Basic Tech Adopters
Andrade Gonzalez LLP 20.0 100.0% Basic Tech Adopters
Van De Poel & Levy LLP 10.5 100.0% Awareness-Only Firms
Green Country Law Group 14.5 100.0% Awareness-Only Firms
Boswell Law Firm 58.5 100.0% Retention Innovators
Los Defensores 51.0 100.0% Conversion-Focused Firms
Jacobs & Crumplar PA 44.0 100.0% Retention Innovators
Funnel Coverage 2/4 stages
Awareness
40%
Google Tag Manager
Engagement
60%
ApexChat · Vimeo
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
38.5 F 16 Milwaukee you
Rozek Law Offices, S.C. 0 F 23 Madison
Cannon & Dunphy, S.C. 66.0 B- 18 Brookfield
Herrling, Clark, Hartzheim & Siddall, Ltd. 83.5 A- 17 Appleton
Gimbel, Reilly, Guerin & Brown 41.0 D 17 Milwaukee
Previant, Goldberg, Uelmen, Gratz, Miller & Brueggeman, S.c. 32.0 F 14 Milwaukee
Attorney Roster 7 found
NameLocationPractice
Don Prachthauser Madison, Wisconsin personal-injury
Keith Stachowiak Madison, Wisconsin personal-injury
Kevin Kukor Madison, Wisconsin personal-injury
Mark Baus Madison, Wisconsin personal-injury
Michelle M Hockers Madison, Wisconsin personal-injury
Thadd Llaurado Madison, Wisconsin personal-injury
Office Locations 4 offices
Headquarters
Milwaukee, WI
330 E Kilbourn Ave Ste 1200, 53202-3172

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim murphyprachthauser.com →