40F
Sophistication Index

Morris Law

Oakland Criminal Defense Attorney | Morris Law Charged with a crime? Oakland criminal defense attorney Seth Morris can help. Call today to schedule a consultation. 510 225 9955. CrimDef Atty & police/…

HQ Oakland, CA#12 of 42 Attorneys 1 morrisdefense.com

Morris Law is a Oakland, California-based personal injury firm running 11 technologies across 8 categories. Key investments include Facebook Pixel for analytics, CallRail for call tracking & WordPress for cms. Morris Law is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
14.9% Percentile
#4965 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Maps 1
Performance 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Iigtulsa 19.5 100.0% Awareness Leaders
sheeleylaw.com 22.5 100.0% Awareness Leaders
Makkabilaw 50.8 100.0% Conversion-Focused Firms
Scicteam 63.8 100.0% Basic Tech Adopters
Murphy & Rudolf, LLP 40.3 100.0% Basic Tech Adopters
Henson Fuerst 39.5 100.0% Conversion-Focused Firms
Jlgtampabay 39.5 100.0% Basic Tech Adopters
Clearsharehealth 36.3 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
39.5 F 1 Oakland you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Oakland, CA
661 Washington Street, 94607

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Misty
Misty Firm Data Analyst