51C-
Sophistication Index

mcdowellfirm.com

Attorneys 10 mcdowellfirm.com

mcdowellfirm.com is a personal injury law firm with a C- technology grade. Key investments include Google Analytics for analytics, All in One SEO for seo & Gravity Forms for forms. The firm has 10 office locations. Ranked #616 among 6,792 firms in the Basic Tech Adopters segment, mcdowellfirm.com outperforms 91% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
90.9% Percentile
#616 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 13 tools detected
CMS 1
Fonts 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Berke Law Firm 51.0 100.0% Basic Tech Adopters
Royce Injury Lawyers 44.5 100.0% Basic Tech Adopters
afonsoandafonso.com 33.0 100.0% Basic Tech Adopters
Robert A. Solomon Metrolaw 33.0 100.0% Basic Tech Adopters
Scher and Scher Law Group 14.5 98.9% Awareness-Only Firms
childslaw.net 33.5 98.9% Basic Tech Adopters
Attorney Big Al 18.5 98.9% Awareness Leaders
slccriminallawyers.com 18.5 98.9% Awareness Leaders
Funnel Coverage 2/4 stages
Awareness
80%
All in One SEO · Google Analytics · Google Tag Manager
Engagement
60%
Gravity Forms · Microsoft Clarity
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Joshua McDowell Fort Collins, Colorado personal-injury

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Misty
Misty Firm Data Analyst Top Law Dog