30F
Sophistication Index

mccartanlaw.com

mccartanlaw.com

mccartanlaw.com is a personal injury law firm with a F technology grade. Key investments include Google Analytics for analytics, WPForms for forms & Amazon CloudFront for cdn. mccartanlaw.com is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
34.0% Percentile
#4482 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CMS 1
Fonts 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Reynaagencysolutionsinc 28.0 100.0% Basic Tech Adopters
jimdodsonlaw.com 33.0 100.0% Basic Tech Adopters
Kap Law 38.5 100.0% Basic Tech Adopters
Noelderabuse 28.0 100.0% Basic Tech Adopters
lightinglaw.com 34.5 100.0% Basic Tech Adopters
doyleaccidentinjuryattorneys.com 14.5 100.0% Awareness-Only Firms
Summithealthinsurance 34.5 100.0% Basic Tech Adopters
Jbarrowlaw 33.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
WPForms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim mccartanlaw.com →