29F
Sophistication Index

materalaw.com

Attorneys 10 materalaw.com
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materalaw.com is a personal injury law firm with a F technology grade. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. The firm has 10 office locations. materalaw.com is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
23.3% Percentile
#5210 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 2
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Theforwardinsurance 30.5 100.0% Basic Tech Adopters
Horrigan Norman, LLC. 10.5 100.0% Awareness-Only Firms
Heritage Agency 50.5 100.0% Retention Innovators
Heritagepci 10.5 100.0% Awareness-Only Firms
Bozzelliins 30.5 100.0% Basic Tech Adopters
Lanier Law Group 14.5 100.0% Awareness-Only Firms
Konen 50.5 100.0% Retention Innovators
Fidelisinsurancebrokers 50.5 100.0% Retention Innovators
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Contact Form 7 · YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Michaelangelo Matera Schenectady, New York personal-injury

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