40F
Sophistication Index

Martin & Jones, PLLC

Martin & Jones, PLLC is a trusted North Carolina personal injury law firm that has been protecting the rights of accident and malpractice victims since 1982. With offices in Raleigh, Durham, and Wilmi…

HQ Raleigh, NC#22 of 70 Attorneys 30 martinandjones.com Tel +1-919-821-0005 Est. 1982
Personal Injury Medical Malpractice Workers' Compensation Asbestos & Mesothelioma Products Liability Trucking Accidents Construction Accidents Birth Injury +9
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Martin & Jones, PLLC operates 13 offices across NC & North Carolina, backed by 13 technologies spanning 10 categories. Key investments include Facebook Pixel for analytics, CallRail for call tracking & Amazon CloudFront for cdn. The firm has 3 attorneys & 13 office locations, handling Personal Injury, Medical Malpractice, Workers' Compensation, Asbestos & Mesothelioma cases. Martin & Jones, PLLC is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
14.9% Percentile
#4965 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 2
Fonts 1
JS Library 1
Performance 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
statelawfirm.com 67.5 100.0% Basic Tech Adopters
bonvillelaw.com 59.5 100.0% Conversion-Focused Firms
Daspit Law Firm 61.3 100.0% Basic Tech Adopters
TorkLaw 93.0 99.8% Retention Innovators
Commainsurance 45.3 99.5% Basic Tech Adopters
Joye Law Firm 81.5 99.3% Conversion-Focused Firms
damicopettinicchi.com 73.8 99.3% Basic Tech Adopters
Mandell, Boisclair & Mandell Ltd. 35.5 99.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Gravity Forms
27.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
39.5 F 30 Raleigh you
Daggett Shuler 82.5 A- 44 Winston-Salem
Whitley Law Firm 93.0 A+ 40 Raleigh
Hendren and Malone 43.5 D 40 Raleigh
The Frickey Law Firm 45.0 D 40 Raleigh
Price Petho & Associates 64.0 C+ 39 Charlotte
Attorney Roster 3 found
NameLocationPractice
Forest Horne Asheville, North Carolina personal-injury
Hunt M. Willis Asheville, North Carolina personal-injury

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