30F
Sophistication Index

Make Right Law

Pickard Law is a law firm that is dedicated to pursuing and defending the legal interests of their clients. They have a unique office structure that ensures each case remains a high priority and never…

HQ Littleton, CO#4 of 7 Attorneys 94 makerightlaw.com

Make Right Law operates 53 offices across CO, Colorado & Texas, backed by 11 technologies spanning 8 categories. Key investments include CasePulse for case management, Google Analytics for analytics & nGage for chat & intake. The firm has 2 attorneys & 53 office locations. Make Right Law is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
34.0% Percentile
#4482 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 11 tools detected
Case Management 1
Chat & Intake 1
CMS 1
Email Infrastructure 2
Fonts 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
ahead
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Stewart Law Group 92.8 100.0% Retention Innovators
RAfferty Domnick Cunningham & Yaffa 92.0 98.5% Retention Innovators
Schiller & Pittenger, P.C. 54.5 98.0% Conversion-Focused Firms
elderneedslaw.com 55.5 98.0% Retention Innovators
Brandonjbroderick 92.8 97.1% Retention Innovators
Myplancomparison 53.8 97.0% Conversion-Focused Firms
Brandon J. Broderick, LLC 92.8 97.0% Retention Innovators
Sterlingrisk 79.0 96.8% Retention Innovators
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
30.5 F 94 Littleton you
Ogborn Mihm Llp. 66.0 B- 138 Denver
Hill Law Firm 84.5 A- 117 Fort Collins
Franklin D. Azar & Associates 94.0 A+ 59 Aurora
Maher & Maher Law 70.0 B 56 Colorado Springs
Burg Simpson Eldredge Hersh & Jardine 79.0 B+ 51 Englewood
Attorney Roster 2 found
NameLocationPractice
Chris Hoffman Georgetown, Texas personal-injury
Joe L. Lovell Georgetown, Texas personal-injury

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Misty
Misty Firm Data Analyst