38F
Sophistication Index

The Whaley Law Firm

HQ Louisville, KY#42 of 86 louisville-accident-lawyer.com

The Whaley Law Firm is a Louisville, Kentucky-based personal injury firm running 12 technologies across 12 categories. Key investments include Google Analytics for analytics, Blazeo for chat & intake & Contact Form 7 for forms. Within the Basic Tech Adopters segment (6,792 firms), The Whaley Law Firm ranks #2204 and outperforms 68% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
67.6% Percentile
#2204 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
Analytics 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
JS Library 1
Maps 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
matthewlopezlawyer.com 45.0 100.0% Basic Tech Adopters
Ross & Calandrillo, LLC 30.5 100.0% Basic Tech Adopters
Kathleen Flammia P.A. 45.0 100.0% Basic Tech Adopters
McDermott Law, LLC 57.5 100.0% Conversion-Focused Firms
Massey Law Firm PLLC 53.5 100.0% Conversion-Focused Firms
txwillsandprobate.com 50.0 100.0% Basic Tech Adopters
Law Offices of Anthony J. Leonard, LLC 38.5 100.0% Basic Tech Adopters
Rader Law Group, LLC 44.0 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
60%
Blazeo · Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
38.5 F — Louisville you
Hughes & Coleman Injury Lawyers 92.0 A+ 148 Elizabethtown
Isaacs & Isaacs 83.5 A- 51 Louisville
The Lawrence Firm PSC 45.0 D 16 Covington
Gatlin Voelker 64.0 C+ 14 Covington
ELPO Law 0.0 F 12 Bowling Green
Office Locations 1 offices
Headquarters
Louisville, KY

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