20F
Sophistication Index

Lunn & Forro

Lunn & Forro, PLLC is a client-focused law firm established in 2011. They specialize in providing top-level legal services to assist the sick, injured, and disabled in obtaining the benefits they are …

HQ Raleigh, NC#41 of 70 Attorneys 1 lawyersforthedisabled.com Est. 2011
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Lunn & Forro is a Raleigh, North Carolina-based personal injury firm running 11 technologies across 9 categories. Key investments include Facebook Pixel for analytics, All in One SEO for seo & UserWay for accessibility. Lunn & Forro is part of the Awareness Leaders segment, a group of 2,459 firms with similar technology investment patterns.

Market Segment View segment →
Awareness Leaders 2459 firms
28.7% Percentile
#1754 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 11 tools detected
accessibility 1
UserWay
Analytics 2
Facebook Pixel Google Tag Manager
CMS 1
WordPress
Fonts 2
Font Awesome Google Fonts
Page Builder 1
Elementor
Programming Language 1
PHP
SEO 1
All in One SEO
Structured Data 1
Schema.org (LegalService)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
lawdoctorben.com 9.5 100.0% Awareness-Only Firms
Fgirenonv 13.5 100.0% Awareness-Only Firms
Law Offices of John Kenneth Pineau, P.C. 14.5 100.0% Awareness-Only Firms
Alers Law 17.5 100.0% Awareness-Only Firms
Philipsraaymakerslaw 46.0 100.0% Basic Tech Adopters
seriouslawyerny.com 9.5 100.0% Awareness-Only Firms
Poseidon Defense A.P.C. 9.5 100.0% Awareness-Only Firms
ltllaw.com 14.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
80%
All in One SEO · Facebook Pixel · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
80.4% of Awareness Leaders
Microsoft 365
51.2% of Awareness Leaders
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Lunn & Forro 19.5 F 1 Raleigh you
Law Offices of C. Douglas Maynard, Jr., PLLC 66.0 B- 10 Winston Salem
Brent Adams & Associates 52.0 C- 10 Raleigh
Chandler Volta 61.0 C+ 10 Charlotte
The Devin Law Firm, P.A. 36.3 F 10 Charlotte
Fisher Stark P.A. 24.0 F 10 Asheville
Office Locations 1 offices
Headquarters
Raleigh, NC
309 West Millbrook Road, 27609

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Misty
Misty Firm Data Analyst