lawhancock.com is a personal injury law firm with a B+ technology grade. Key investments include Crazy Egg for analytics, Juvo Leads for chat & intake & Gravity Forms for forms. The firm has 2 attorneys & 16 office locations. Within the Conversion-Focused Firms segment (5,831 firms), lawhancock.com ranks #850 and outperforms 85% of peers on technology adoption.
Technology Stack
16 tools detected
Analytics
3
Call Tracking
1
CMS
1
Email Infrastructure
2
Fonts
2
Forms
1
JS Library
1
Programming Language
1
Security
1
UI Framework
2
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Higginbotham | 75.5 | 100.0% | Conversion-Focused Firms |
| Wishboneinsurance | 60.0 | 100.0% | Basic Tech Adopters |
| Harker Injury Law | 57.5 | 100.0% | Basic Tech Adopters |
| HBK Lawyers APC | 75.0 | 100.0% | Conversion-Focused Firms |
| Robert James Trial Attorney | 68.5 | 100.0% | Conversion-Focused Firms |
| gwinnettaccidentlawyer.com | 48.5 | 100.0% | Basic Tech Adopters |
| Applebaumstone | 60.0 | 100.0% | Basic Tech Adopters |
| Orlow, Orlow & Orlow, P.c. | 64.5 | 100.0% | Conversion-Focused Firms |
Funnel Coverage
3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
80%
Crazy Egg · Gravity Forms · Juvo Leads
Conversion
40%
CallRail
Retention
0%
4 paid tools
conversion stack (CallRail)
Technology Opportunities
used by peers
Cloudflare Web Analytics
Facebook Pixel
Divi
All in One SEO
Datadog
Local Competitors
same state, similar size
No comparable firms found.
Attorney Roster
2 found
| Name | Location | Practice |
|---|---|---|
| Claire D. Hancock | Deltona, Florida | personal-injury |
| Michael F. Hancock | Deltona, Florida | personal-injury |
Office Locations
16 offices
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