73B
Sophistication Index

Lannom & Williams, Pllc

HQ Lebanon, TN#1 of 4 Attorneys 1 lannomwilliams.com Tel 6154442900

Lannom & Williams, Pllc is a Lebanon, Tennessee-based personal injury firm running 13 technologies across 12 categories. Key investments include Google Analytics for analytics, Intaker for intake software & Constant Contact for email marketing. Within the Retention Innovators segment (1,852 firms), Lannom & Williams, Pllc ranks #385 and outperforms 79% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
79.2% Percentile
#385 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 13 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Email Marketing 1
Fonts 1
Intake Software 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
The Campbell Law Group 66.0 100.0% Conversion-Focused Firms
Lisinski Law Firm 49.0 100.0% Basic Tech Adopters
Nagle & Associates 55.5 100.0% Conversion-Focused Firms
The Mark Law Firm, LLC 40.0 100.0% Conversion-Focused Firms
DeHoyos Law Firm 62.0 100.0% Conversion-Focused Firms
Curry, Pearson & Wooten, PLC 47.0 100.0% Basic Tech Adopters
The Siegel Law Group 68.5 100.0% Conversion-Focused Firms
Hawkins Law Firm, Pc 59.5 100.0% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
YouTube
Conversion
60%
CallRail · Intaker
Retention
40%
Constant Contact
full-funnel coverage conversion stack (CallRail, Intaker) retention stack (Constant Contact)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
73.0 B 1 Lebanon you
Banks & Jones 70.0 B 10 Knoxville
The Kennedy Law Firm, PLLC 66.0 B- 9 Clarksville
Epstein Law Firm 64.0 C+ 9 Chattanooga
Lowery & Lowery, Pllc 64.0 C+ 9 Lebanon
Law Office of Perry A. Craft, PLLC 20.0 F 8 Nashville
Office Locations 1 offices
Headquarters
Lebanon, TN
137 Public Sq, 37087-2736

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Misty
Misty Firm Data Analyst Top Law Dog