36F
Sophistication Index

Kendall Law Group

Kendall Law Group specializes in providing legal representation for personal injury and wrongful death cases, helping clients navigate the complexities of the legal system to achieve favorable outcome…

HQ Kansas City, MO#40 of 83 Attorneys 1 kendallinjurylaw.com Est. 2001

Kendall Law Group is a Kansas City, Missouri-based personal injury firm running 15 technologies across 11 categories. Key investments include Facebook Pixel for analytics, CallRail for call tracking & WordPress for cms. Kendall Law Group is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
11.7% Percentile
#5149 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 2
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
on-par
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Los Angeles Truck Accident Lawyers, PC 46.0 100.0% Basic Tech Adopters
Winegar Law 42.0 100.0% Basic Tech Adopters
aplawgroup.com 41.0 100.0% Basic Tech Adopters
Greg Jones Law 41.0 100.0% Basic Tech Adopters
Moss Berg Injury Lawyers 42.5 100.0% Conversion-Focused Firms
hersemlaw.com 66.0 100.0% Conversion-Focused Firms
Pajcic & Pajcic 49.0 100.0% Conversion-Focused Firms
801injured.com 59.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
35.5 F 1 Kansas City you
The Dixon Injury Firm 74.0 B 10 Saint Louis
Krupp Law Firm 0.0 F 10 Saint Louis
Aramjoo Law Firm 82.3 A- 10 Liberty
The Cates Law Firm, 72.5 B 10 Swansea
Lowther Johnson Attorneys at Law, LLC 36.5 F 10 Springfield
Office Locations 1 offices
Headquarters
Kansas City, MO
117 West 20th Street, 64108

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Misty Firm Data Analyst Top Law Dog