74B
Sophistication Index

Koon Cook & Walters

HQ Columbia, SC#8 of 56 Attorneys 3 kcw-law.com Tel +1-803-991-0685
Personal Injury MVAs Med Mal Criminal Defense Worker's Comp Wrongful Death
Claim Profile →

Koon Cook & Walters is a Columbia, South Carolina-based personal injury firm running 13 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm handles Personal Injury, MVAs, Med Mal, Criminal Defense cases. Within the Conversion-Focused Firms segment (5,831 firms), Koon Cook & Walters ranks #1396 and outperforms 76% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
76.1% Percentile
#1396 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
longkomer.com 65.0 100.0% Conversion-Focused Firms
coheninjury.com 73.5 100.0% Conversion-Focused Firms
licznerskilaw.com 73.5 100.0% Conversion-Focused Firms
mayerlawoffice.com 65.0 100.0% Conversion-Focused Firms
drewferracuti.com 65.0 100.0% Conversion-Focused Firms
Whcfla 65.0 100.0% Conversion-Focused Firms
Mark Andrews Law, a Partner with Wolcott Rivers Gates, Attorneys at Law 65.0 100.0% Conversion-Focused Firms
fahlawgroup.com 73.5 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
All in One SEO
Engagement
40%
Microsoft Clarity
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
73.5 B 3 Columbia you
Lovely Law Firm 77.5 B+ 10 Myrtle Beach
Roden Law 58.5 C 9 Charleston
Goings Law Firm LLC 81.5 A- 9 Columbia
Law Office of Kenneth E. Berger 79.8 B+ 9 Columbia
Duffy & Young, LLC 82.3 A- 9 Charleston
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Columbia, SC
2016 Gadsden St., 29201

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim kcw-law.com →