24F
Sophistication Index

Janssen Law

Janssen Law Firm is a personal injury and worker’s compensation law firm with two locations in Green Bay and Hayward, WI. They have been helping people with personal and work injuries for over 30 year…

HQ Green Bay, WI#3 of 6 Attorneys 1 janssenlawfirm.com Est. 2016

Janssen Law is a Green Bay, Wisconsin-based personal injury firm running 6 technologies across 5 categories. Key investments include Google Analytics for analytics, Amazon CloudFront for cdn & jQuery for js library. Janssen Law is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
10.1% Percentile
#6109 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 6 tools detected
JS Library 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
willcaveat.com 33.5 100.0% Basic Tech Adopters
Bedfordinsurancegroup 10.5 100.0% Awareness-Only Firms
The Law Office of Todd D. Beauregard PC 14.5 100.0% Awareness-Only Firms
Dardenmiranda 10.5 100.0% Awareness-Only Firms
Americanautoinsurancegainesvillefl 23.0 100.0% Basic Tech Adopters
Garn and Graber, Attorneys at Law 18.5 100.0% Unknown
Burke Law Firm 13.5 100.0% Engagement Specialists
The Buckeye Law Group 55.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
24.0 F 1 Green Bay you
Law Office of Paul M. Marriett 33.5 F 10 Cudahy
Jeffrey M. Goldberg Law Offices 10.5 F 10 Milwaukee
Fox & Fox Sc 32.0 F 9 Monona
Pemberton Personal Injury Law Firm 92.0 A+ 9 Baraboo
Hammett, Bellin & Oswald, LLC 76.0 B+ 9 Neenah
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Green Bay, WI
3000 Riverside Drive, 54301

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