0F
Sophistication Index

Mcdonald Wright LLP

HQ Greensboro, NC#27 of 27 hickslawpllc.com Tel 3365740200

Mcdonald Wright LLP is a Greensboro, North Carolina-based personal injury firm running 3 technologies across 3 categories. Key investments include GoDaddy Website Builder for cms, Microsoft 365 for email infrastructure & Schema.org (LocalBusiness) for structured data. Within the Minimalist Tech Users segment (10,175 firms), Mcdonald Wright LLP ranks #3623 and outperforms 64% of peers on technology adoption.

Market Segment View segment →
Minimalist Tech Users 10175 firms
64.4% Percentile
#3623 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 3 tools detected
Email Infrastructure 1
Structured Data 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Law Office of Carol Lynn Wolfram 0.0 100.0% Minimalist Tech Users
Paula Perez Law Firm 0.0 100.0% Minimalist Tech Users
Ben Newman Attorney at Law, PLLC 0.0 100.0% Minimalist Tech Users
fsllaw.com 0.0 100.0% Minimalist Tech Users
Geauxdeuce 0.0 100.0% Minimalist Tech Users
Remillard Huynh & Barbour 0.0 100.0% Minimalist Tech Users
Law Office Douglas Olins & John Zucconi 0.0 100.0% Minimalist Tech Users
mcmedmal.com 0.0 100.0% Minimalist Tech Users
Funnel Coverage 0/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
39.9% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
0.0 F — Greensboro you
Maginnis Howard 64.5 C+ 78 Raleigh
Grimes Teich Anderson 63.5 C+ 77 Asheville
Riddle & Brantley 80.8 A- 72 Goldsboro
Tien Law Firm 37.5 F 71 Raleigh
The Deuterman Law Group 86.3 A 71 Greensboro
Office Locations 1 offices
Headquarters
Greensboro, NC
330 S Greene St, 27401-2659

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