44D
Sophistication Index

Guirl Law Firm

Guirl Law Firm is a personal injury law firm based in St. Louis, Missouri. They specialize in recovering compensation for victims of personal injury, motor vehicle crashes, medical malpractice, and wo…

HQ Saint Louis, MO#28 of 78 Attorneys 5 guirlfirm.com Tel 3146216400

Guirl Law Firm operates 6 offices across MO & Missouri, backed by 7 technologies spanning 5 categories. Key investments include Cloudflare Web Analytics for analytics, nGage for chat & intake & UserWay for accessibility. The firm has 6 office locations. Within the Basic Tech Adopters segment (6,792 firms), Guirl Law Firm ranks #1361 and outperforms 80% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
80.0% Percentile
#1361 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 7 tools detected
accessibility 1
Chat & Intake 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
johnporterlaw.com 33.5 100.0% Basic Tech Adopters
lakecountyinjurylaw.com 45.0 100.0% Conversion-Focused Firms
getphil.com 44.0 100.0% Basic Tech Adopters
michaelcassefflaw.com 44.0 100.0% Basic Tech Adopters
leipowlaw.com 44.0 100.0% Basic Tech Adopters
mccbristol.com 44.0 100.0% Basic Tech Adopters
jennycparks.com 44.0 100.0% Basic Tech Adopters
Epiphanybenefitsinsuranceservices 33.0 99.5% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
44.0 D 5 Saint Louis you
The Dixon Injury Firm 74.0 B 10 Saint Louis
Krupp Law Firm 0.0 F 10 Saint Louis
Aramjoo Law Firm 82.3 A- 10 Liberty
The Cates Law Firm, 72.5 B 10 Swansea
Lowther Johnson Attorneys at Law, LLC 36.5 F 10 Springfield
Attorney Roster 1 found
NameLocationPractice
James Nelson Guirl II Kansas City, Missouri personal-injury
Office Locations 6 offices

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