64C+
Sophistication Index

Fried, Rogers & Goldberg

Fried Goldberg is a law firm that specializes in representing clients involved in commercial trucking accidents throughout the US. With over 95% of their caseload dedicated to truck accident litigatio…

HQ Atlanta, GA#52 of 345 Attorneys 1 frg-law.com Tel 4045911800 Est. 2008

Founded in 2008, Fried, Rogers & Goldberg combines 18 years of personal injury experience with a 12-tool technology stack across 10 categories. Key investments include Google Analytics for analytics, Mailchimp for email marketing & Contact Form 7 for forms. Within the Retention Innovators segment (1,852 firms), Fried, Rogers & Goldberg ranks #542 and outperforms 71% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
70.7% Percentile
#542 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 12 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Email Marketing 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Hamilton Law Firm 38.5 100.0% Basic Tech Adopters
Butlerinjury 38.5 100.0% Conversion-Focused Firms
Davis & Davis, Attorneys at Law 30.5 100.0% Conversion-Focused Firms
Brown & Roberto 50.5 100.0% Conversion-Focused Firms
belllg.com 64.0 100.0% Conversion-Focused Firms
Minella Law Group 20.0 100.0% Basic Tech Adopters
dko-law.com 30.5 100.0% Conversion-Focused Firms
The Frank Santini Law Firm 64.0 100.0% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
40%
CallRail
Retention
40%
Mailchimp
full-funnel coverage conversion stack (CallRail) retention stack (Mailchimp)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
64.0 C+ 1 Atlanta you
Babcock Law Firm 29.5 F 10 Brunswick
Bey & Associates 28.0 F 10 Atlanta
Andersen Tate & Carr PC 24.0 F 10 Duluth
Day Injury Law 0.0 F 10 Watkinsville
boonefirm.com 20.0 F 10 Atlanta
Office Locations 1 offices
Headquarters
Atlanta, GA
3399 Peachtree Road, 30326

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Misty
Misty Firm Data Analyst Top Law Dog