21F
Sophistication Index

fanninlaw.com

Attorneys 1 fanninlaw.com

fanninlaw.com is a personal injury law firm with a F technology grade. Key investments include Google Analytics for analytics, Help Scout for chat & intake & WordPress for cms. fanninlaw.com is part of the Awareness Leaders segment, a group of 2,459 firms with similar technology investment patterns.

Market Segment View segment →
Awareness Leaders 2459 firms
33.1% Percentile
#1645 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 10 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
JS Library 1
Performance 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Dinh Law Firm, PC 21.0 99.2% Awareness Leaders
Christopher Ligori & Associates 21.0 99.1% Awareness Leaders
Rebuttal 34.5 98.9% Awareness Leaders
Forbes Law Offices P 20.0 98.9% Awareness-Only Firms
Hendrickson & Long 20.0 98.8% Awareness-Only Firms
Lichtenstein Law Group PLC 25.0 98.7% Awareness Leaders
Rizk Law 25.0 98.5% Awareness Leaders
Mcgheeinsurance 24.0 97.9% Minimalist Tech Users
Funnel Coverage 1/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Facebook Pixel
59.8% of Awareness Leaders
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
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Misty
Misty Firm Data Analyst Top Law Dog